The second stand that we designed at the Heimtextil Frankfurt 2015, was for PAP Exports, a Karur (Tamil Nadu) based manufacturer of home furnishings and made-ups, supplying majorly to the Middle East and Europe.

With a 42 sq.m. corner stand, in hall 10.1, they were occupying prime real estate, and wanted the design to do justice to their premier location. At the same time, the stall had to display their entire product range, as also their company credentials. There had to be two separate meeting areas, so that two meetings could take place simultaneously. A store, to lack away their empties and excess stock, was also provided.

The stand had a huge hall pillar on one of the inner sides, that was bound to be an eyesore, if left untreated. We decided to locate the store right next to it, so as incorporate it into the overall scheme of things, in such a way, that in spite of the column being in plain view, it did not stand out like a sore thumb!

Do write in with your views about the design, and also with your queries for fairs that you may be participating in, in India or Germany, and we will be only too happy to assist. We look forward to hearing from you!